'Midlifin' it,' with Anniki Sommerville

'Midlifin' it,' with Anniki Sommerville

Share this post

'Midlifin' it,' with Anniki Sommerville
'Midlifin' it,' with Anniki Sommerville
The weird world of influencers

The weird world of influencers

Or how we are being advertised to and might not even realise it

Anniki Sommerville's avatar
Anniki Sommerville
Feb 12, 2024
∙ Paid
6

Share this post

'Midlifin' it,' with Anniki Sommerville
'Midlifin' it,' with Anniki Sommerville
The weird world of influencers
Share

I entered the influencer world late in life. I was 40. When I went to events I felt like a veritable pensioner. I got super anxious before these events and used to have to hide in the toilet beforehand. The vibe was always competitive and not particularly friendly.

Keep reading with a 7-day free trial

Subscribe to 'Midlifin' it,' with Anniki Sommerville to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Anniki Sommerville
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share